Founded in 1752 as a bold newcomer, our mission was clear: to create the finest fragrances that could rival, and even surpass, those from the legendary houses of Europe and beyond. With a rebellious spirit, we aimed for our exceptional products to be revolutionary, reflecting the ideals of a new and emerging nation. Our vision of American luxury was designed to be accessible to everyone, honor the skilled craftspeople behind the work, and respect the land and resources needed to produce high-quality products that enhance and enrich everyday life.

To reintroduce our floral perfumes, we aimed to honor the natural scents perfected by nature while also making sure to craft our interpretations sustainably. This way, we can protect the flowers for future generations to enjoy. These joint missions led us to join forces with International Flavors and Fragrances (IFF). Using IFF's proprietary fragrance capture technology, our perfumers were able to capture the scents of all varieties of living plants without harming, or harvesting the flowers.